Advancing advisory services through technology

As technology continues to surge forward, particularly with the integration of generative AI, traditional models are undergoing significant transformation. Moreover, the regulatory environment is experiencing significant shifts impacting revenue streams and investment distribution strategies. These changes however, provide a promising avenue as advisory services stand at the threshold of an innovative evolution driven by technology and the principles of open finance.

In this exclusive IMpower interview, Kristin Bekkeseth, EMEIA Risk Leader, EY, delves into the key trends steering the course of the wealth and asset management sector's service and distribution models, and explores the implications of technological advancements, regulatory shifts, and the exciting potential of adopting an open finance perspective to augment and refine advisory offerings.

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