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Ag-Analytics acquires AcreValue

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Ag-Analytics, a farmland data technology software provider, has acquired AcreValue, a farmland information and evaluation platform, from Granular, a wholly-owned subsidiary of Corteva Agriscience.

The acquisition by Ag-Analytics will build on AcreValue's advanced capabilities for analyzing the value and productivity of farmland with Ag-Analytics' expertise in precision farm analytics, sustainability metrics and GIS mapping technology to deliver enhanced land management tools.

"Through the combination of AcreValue and Ag-Analytics, farmers and landowners will be able to instantly connect with powerful land analytics, profitability mapping and our network of services to better manage their assets and steward their resources," said Ag-Analytics CEO Josh Woodard.
Founded in 2014, AcreValue leverages technology and data to promote efficiency of the farmland real estate market. Combined with the analytical capabilities from Ag-Analytics, AcreValue will further empower its stakeholders across the ag industry to leverage data in rapidly making better management decisions and mitigate risk.
"Production agriculture is a business and a team sport where great data and insights will profit the most progressive. Ag-Analytics has assembled an industry-leading team of ag data expertise, and we're thrilled to be a part of it," said Landon Frye, AcreValue director, who has joined Ag-Analytics as the head of revenue.
In addition to the acquisition of AcreValue, Ag-Analytics also entered into a strategic alliance with Farmer Mac, a secondary market for agricultural credit, and Indigo Agriculture, a company leveraging nature and technology to unlock economic and environmental progress in agriculture. Farmer Mac and Indigo will leverage the Ag-Analytics and AcreValue platforms as a channel to further their respective lending and carbon services markets, delivering new opportunities for innovative financing, carbon farming and environmental stewardship directly to the digital farm gate.

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