AIPMM - Certified Product Manager (CPM)

The AIPMM - Certified Product Manager (CPM) course is a professional training programme designed to master the inbound skills of product management, covering the product lifecycle from idea to launch. It prepares participants for the AIPMM certification exam to achieve the Certified Product Manager™ designation. The course enhances understanding of best practices in product management applicable across various organisations.

In the Certified Product Manager course, you will learn how to manage the front end of the product lifecycle effectively, including idea generation, concept development, testing, launch, and commercialisation. The course covers product attributes, market segmentation, product positioning, strategic planning, and the use of product management tools. You will also prepare to take the exam to earn your product marketing manager certification.

More details are available in the course brochure.

The Certified Product Manager course uses the Product Management Body of Knowledge (ProdBOK®) as its core framework. It follows a structured approach to product lifecycle management, focusing on strategic planning, market segmentation, product positioning, and managing development through to launch. Participants engage in practical exercises and case problems to apply these best practices.

This course is ideal for individuals seeking to refresh their knowledge of sound product management principles while preparing for the Certified Product Manager certification exam. It suits professionals involved in managing new product ideas through to launch, including aspiring product managers and those with varied experience levels. The exam and course also serve as an introduction for those with minimal months of experience.

There are no specific prerequisites for enrolling in the AIPMM - Certified Product Manager (CPM) course. However, candidates with a business education and several years of relevant experience generally perform better on the certification exam. The course is designed to be accessible for both newcomers and professionals with some product management experience.

The AIPMM - Certified Product Manager (CPM) course is offered in both in-person and virtual formats, featuring a highly interactive structure with exercises to reinforce learning. Delegates must use their own laptops throughout the training. The course includes an online exam on the last day, which lasts two hours, with certification results generally delivered within four weeks.

Upon successful completion of the course and passing the AIPMM certification exam, delegates receive the Certified Product Manager™ (CPM™) designation and product manager certificate. This credential enhances professional recognition and can be used on business cards and resumes. The course fee includes certification and exam costs.

Full course duration details are available in the course brochure.

Key topics in the AIPMM - Certified Product Manager (CPM) course include product lifecycle management, understanding products, product lines and mix, market segmentation and targeting, product positioning, strategic planning, portfolio management, and preparing for a successful product launch. The course also covers product management tools such as pricing strategies and competitive analysis.

The course offers comprehensive coverage of AIPMM certification topics through detailed modules, interactive exercises, and case studies. An exam review session is included to clarify any material before the test. The course is designed to prepare delegates thoroughly for the online certification exam conducted on the final day.

Yes - we offer early bird discounts for the AIPMM - Certified Product Manager (CPM), so the earlier you register, the better the rate you’ll secure. Organisations sending multiple participants can also benefit from group booking discounts, making it easier and more cost-effective to train full teams or departments together.

If you’re interested in group bookings or want to check available discounts, contact us at meenquiries@informa.com.

We also provide in-house and fully customised training solutions, where the programme can be tailored to your organisation’s specific goals, strategy needs, or internal capability requirements. For customised or in-company training, reach our Corporate Training Solutions team at cts@informa.com

Informa Connect Academy is a global provider of certified professional training, offering expert-led courses in leadership, finance, HR, strategy, and more. As part of the FTSE 100-listed Informa Group, we deliver 1,000+ courses annually across in-person, live online, and digital formats, helping professionals and organisations upskill with confidence.

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Each course is industry-relevant and globally certified, helping professionals upskill with practical tools for career growth.

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Informa Connect Academy offers 1,000+ certified training programmes across in-person, live online, and on-demand formats. Courses cover leadership, finance, HR, strategy, operations, and more with CPD-accredited and university-backed options. Whether you're seeking flexible online learning or immersive classroom sessions in cities like Dubai, London, or Singapore, there’s a format to suit every schedule and career stage.

Our courses are led by senior certified trainers and former C-suite leaders with 15–30+ years of real-world experience. Faculty members are experts in their field, often working across Europe, the Middle East, Asia, and Australia. You’ll find bios and credentials for each trainer on the brochure, so you know exactly who’s leading your session before enrolling.

Yes, this course is certified by NASBA. Most Informa Connect Academy courses are CPD-accredited or delivered in partnership with globally recognised organisations, including CIPD, PMI, NASBA, EFQM, WorldatWork, and DMI.

These accreditations ensure that our programmes meet international training standards and support your professional development goals.

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A product manager is responsible for guiding a product from initial concept through to launch and beyond. This includes coordinating cross-functional activities, defining product specifications, conducting market and competitive analysis, creating business and project plans, and designing product launch strategies. Product managers also work with product life cycle models, use product/market data to inform decisions, and apply structured processes such as phase-gate modelling to ensure successful product development and commercialisation.

Product managers need a mix of strategic, analytical, and planning skills. Key capabilities include business planning, market planning, competitive analysis, product specification development, project planning, and launch planning. They must also understand product life cycle modelling, data modelling, pricing strategies, value creation, and product positioning. Strong cross-functional coordination and the ability to turn market insight into actionable product decisions are also essential.

Yes. While the certification exam tests broad business knowledge and those with more experience may find it easier, the course and exam are described as a useful introduction even for individuals with only several months of experience in the function. The programme is also designed for professionals looking to refresh their knowledge of core product management principles while preparing for certification.