etc. venues, County Hall
October 7–11, 2024
London, United Kingdom
Biotech and Pharmaceutical Mini MBA: Develop critical skills to accelerate new innovations from research through to patient access
Take your potential in strategic thinking and marketing, business finance, change management and commercial relationships to the next level.
BIO-Europe Attendees
Access a €200 discount for the Biotech and Pharmaceutical Mini MBA if you are already registered for BIO-Europe 2024. Please reach out to Ellie Farr ellie.farr@informa.com to receive the discount code.
About the course
Course Overview
The Biotech and Pharmaceutical Mini MBA delves into relevant challenges and strategies used to drive success of life science companies and provides vital knowledge about the typical lifecycle of activities in a pharmaceutical company. Delivered over five days, each module is based on key areas of activity which include:
Strategic Thinking
Strategic Change Management
Business Finance
Commercial Relationships
Strategic Marketing
The course also incorporates an interactive ‘model company’ case study, encourages engagement in group discussions and provides opportunities to assess the company’s strategy, scope and efficiency of operations, and influence best practices for future success, in a rapidly changing environment.
The Mini MBA is ideal for professionals looking to upskill themselves with the most recent industry standard tools and techniques and gain the confidence to implement necessary changes in organisations.
Course Benefits
- Industry leading trainers: Learn from professionals with decades of collective experience within the pharmaceutical and biotech sectors. Our trainers bring a wealth of knowledge from leadership positions in renowned companies like GSK, Pfizer, and PwC.
- Interactive learning environment: Engage in hands-on case studies, group discussions and benefit from practical exercises led by the experts.
- Real-world application: Dive deep into real-life scenarios with the model company case study, providing you with practical insights into overcoming challenges and driving growth in a rapidly evolving environment. Learn to apply strategic frameworks and tools to navigate complex business scenarios effectively.
- Networking opportunities: Connect with like-minded professionals from diverse backgrounds, sharing insights and experiences throughout the program.
What you will learn
Strategic Thinking
Strategic analysis, tools and implementation of strategy in the biopharma industry.
Strategic Change
Understanding how to effectively plan and implement change in the biopharma industry to maximise success
Business Finance
Understanding and interpreting a business model, annual report, accounts and the Capital Investment Appraisal (CIA).
Commercial Relationships
Understand the opportunities, challenges, setup process, and delivery to ensure partnership effectiveness.
Strategic Marketing
Learn how to shape customer experience, use marketing tools, understand your target audience, and use branding to engage the pharma sector.
The Biotech and Pharmaceutical Mini MBA will equip you with the skills required for all the stages involved in the lifecycle of commercialising innovations, from research to patient access.
Meet the trainers
Who should attend?
The Mini MBA is suitable for representatives from biotech and pharmaceutical companies involved in the following areas:
- Leadership Executives: C-level
- Business Development: Manager, Director & VP
- External Innovation: Manager, Director & VP
- Alliance Management: Manager & Director
- Marketing: Manager, Director & VP
- Business Development & Licensing (Finance)
- Corporate Strategy and Operations
- Research and Development
- Legal and Regulatory
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Have Questions?
Check out our Frequently Asked Questions page and get answers to questions we get asked more often for the EBD Academy.
ABOUT US
Brought to you by EBD Group, EBD Academy courses enhance key skills and competencies that enable you to successfully navigate biopharma business development. With a combination of in-person and online courses throughout the year, EBD Academy gives you the ability to conduct courses from anywhere in the world by accessing training materials and subject matter experts online. Our courses are developed and delivered by EBD Group’s expert network. EBD Group specializes in bringing people together, whether face-to-face at one of our life sciences partnering events, or virtually through our online community of dealmakers and thought leaders. Over the past two decades, our products and services have grown to become the heart of a highly networked ecosystem of industry collaborators. EBD Academy offers in-person, pre-event, courses at some of EBD Group’s flagship partnering conferences like BIO-Europe and BIO-Europe Spring as well as virtual courses alongside the partnering events. We look forward to providing you with industry-leading business development training.