Certificate in Strategic Internal Communications

Course Overview

This course will demonstrate how the Internal Communications function not only supports the communication of business strategy, but also plays a vital role in its delivery, by:

• Articulating the business case for an effective, strategically aligned internal communications capability within your organisation to your senior stakeholders
• Improving awareness, understanding and advocacy of your business strategy among internal stakeholders

Benefits Of Attending

• Develop a Corporate Communications Strategy and Plan for your organisation that aligns to business fundamentals, captures stakeholder needs and optimises the channels available to you
• Conduct a review of your organisation’s current communications capabilities and future needs
• Articulate the critical success factors for internal communications and effective alignment with business strategy

Who Should Attend

This cutting-edge course is created for professionals interested in maximising the strategic alignment of internal communications in their companies. From Department Heads and HR Directors to Internal Communications Managers and PR Managers, this course is for anyone interested in engaging their employees and creating an ambassadorial workforce.

Course Requirements

Delegates must meet two criteria to be eligible for an Informa Connect Academy Certificate of Completion:

• Satisfactory attendance - Delegates must attend all sessions of the course. Delegates who miss more than 2 hours of the course sessions will not be eligible to sit the course assessment
• Successful completion of the course assessment - Assessments will be ongoing and based on in-class participation and activities

Course Methodology

Using a range of highly interactive workshops and exercises, this course will help you address the crucial internal communications challenges you face. It will introduce you to best practice case studies from across a range of industries, while providing you with tried and tested tools, techniques and templates; all designed to ensure internal communications make a positive impact on the strategic success of your business.

Delivered by Alison

Alison is a seasoned professional and dynamic leader renowned for her strategic expertise in internal communications. With a visionary approach to executive training, public speaking, and coaching, she has made significant contributions across several sectors including financial services, oil & gas, and pharmaceutical.

Certified by CPD UK

The CPD Certification Service is an independent accreditation centre working across all sectors, disciplines and further learning applications and supports policies of institutional and professional organisations globally.

Run this course in-house

Informa Connect Academy’s customised training solutions have helped organisations deliver tailored learning in different languages to suit every requirement