College admissions and social media

A study was recently published about the use of social media in college admissions offices. An astounding 41% of admissions offices in US colleges and universities have blogs. This is considerably more than the 13% of Fortune 500 companies who are currently blogging. Universities are also integrating social media into admissions, as they do research the students, 23% of universities using search engines and 17% using social networks. Click here to view the full report presented by UMass Dartmouth.