Deidre West

Founder & Chief Strategy Officer at Eight Two Four

Speaker

Deidre West is the Founder and Chief Strategy Officer of Eight Two Four, a consultancy focused on experiential strategy, brand partnerships, and audience engagement across corporate, nonprofit, entertainment, and lifestyle sectors. With more than 20 years of experience, she has led events and strategic initiatives for brands, agencies, media companies, and mission-driven organizations nationwide. Deidre has also taught courses in event planning, promotion and execution, as well as cause marketing and brand equity management at West Virginia University.