This site is part of the Informa Connect Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 3099067.

CREATE
October 15-17, 2025
Omni Nashville HotelNashville, TN

Sara Bittorf
Chief Experience Officer and Consultant at TGI Friday's
Speaker

Profile

Sara Bittorf is a dynamic C-level executive and advisor with deep expertise in corporate turnarounds, business restructuring, and growth strategy for some of the world’s most recognized restaurant brands. With leadership roles at Red Lobster, TGI Fridays, and Bloomin’ Brands, she has guided organizations through pivotal transformations—steering Red Lobster through restructuring with bold marketing and culinary innovation, and driving global strategy at TGI Fridays that fueled double-digit sales growth, launched virtual restaurant models, and reimagined digital platforms to transform the guest experience. Known for pairing creativity with data-driven insights, Sara leverages menu design, technology, and brand strategy to unlock new revenue streams and create lasting value. Today, she partners with CEOs and franchise leaders worldwide to craft innovative business strategies that drive measurable, sustainable results.

Agenda Sessions

  • Eyes on the Prize: Using Eye-Tracking to Design Profitable Menus

    3:00pm

At this event