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Data Driven Marketing Insights from Mattel, ESRI, Sony, Toyota, MSI & More

Posted by on 11 February 2014
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With great information comes great expectation. How you
interpret information is what matters. According to Forrester, 2014 will be the
year of big data put to use. Data driven marketing will continue to evolve as
marketers will "stop waiting for insights to reveal themselves and start
finding actionable paths through the information."

The Future of Consumer Intelligence will
help you stay ahead of the curve when it comes to Data Driven Marketing for
Driving Consumer Strategy. Marketing
Science Institute, Mattel, Sony Music, Toyota Financial Services and more will
showcase how data has been used to forecast relationships with competitors, how
they've become more predictive a competitive edge, products that have been
developed as a result of data and analytics finding and much more.

The Future of
Consumer Intelligence 2014
May 19-21, 2014 // Sheraton Universal // Universal City, CA

Download the conference brochure: http://bit.ly/1g6ioOe
Keynote Spotlight:

Location and the Art
of Business Analytics
Simon Thompson, Director, Commercial Solutions, ESRI

The Harvard Business Review described data scientists as the
sexiest job of the twenty-first century and the location analyst might just be
the sexiest job of all. They're answering some of businesses biggest questions
by linking the what and why via the where - it's art and science combined. Now
that technology has tamed big data patterns, create insight and apply it to
drive better business outcomes. Your quant might be taking your business to a
whole new level through the power of place.
When marketers, brand owners and strategic leaders
participate as stakeholders in the process and enable the insights to generate
possibilities - the 'aha' moment creates the big idea. We'll show you how to
make it happen.
Mention code
FOCI14LINK & Save 15% off the standard rate. Register today: http://bit.ly/1iwUOM6
We hope to see you in California!

Best,

The FOCI Team
@TMRE

www.themarketresearcheventblog.com

P.S. Want to see what The Future of Consumer Intelligence is all about? Check
out last year's recap here: http://bit.ly/1ayTGYI

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