European fund selector study: Brands, ESG, and investor trends

Amidst the vast expanse of asset management brands, a fascinating dichotomy emerges – the ones that thrive across multiple European territories and those that maintain their stronghold within local markets.

A pivotal question emerges:

How can a solitary asset management brand navigate the intricate web of Europe's diverse markets to achieve resounding success?

Moreover, in an era where Environmental, Social, and Governance (ESG) principles have garnered unprecedented attention, the study delves into the extent of ESG credentials' influence on brand triumph within this region. But beneath the overarching European canopy, does every market harbour equal sincerity for sustainable funds? Amidst a backdrop of tumultuous economic shifts characterised by surging inflation and interest rates, investors and asset managers alike find themselves grappling with a transformed financial landscape.

Toby Finden-Crofts, Founder and CEO, Research in Finance, paid a visit to the IMpower Studios, in Monaco, to explore the findings of the the second wave of its European Fund Selector study Euro FSS. In this interview Toby delves into the intricate interplay of brand success, ESG prominence, market disparities, selector preferences, and the evolving democratisation of private asset investments as gleaned from the perspectives of fund selectors.

Under the spotlight: Toby Finden-Crofts

Toby has over 20 years experience within the financial services industry with a deep understanding of product development, distribution, media and communications within the market.

He is a regular commentator in the media both on and offline. He has also published a number of reports about the UK market, while helping and advising some of the largest financial services companies at a senior or board level.

Before setting up Research in Finance he was responsible for publishing some award winning consumer and trade titles across a range of different markets; including Investment Week, Bloomberg Money and Professional Pensions. Previously, the Group Publishing Director at Incisive Media and also a member of the company’s operational and strategic board. In addition, Toby has held a number of special adviser roles for private companies such as the Social Business Group.

Research in Finance were Silver Sponsors of IMpower 2023. Find out more about the event here >>