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FEI USA: Front End of Innovation
October 19-21, 2022
Encore Boston HarborBoston

Applied Marketing Science


Applied Marketing Science, Inc. (AMS) is a leading-edge market research and consulting firm located in Waltham, Massachusetts. Founded in 1989 by Professor John Hauser of the MIT Sloan School of Management, AMS remains true to its academic roots. It specializes in providing market research, consulting and expert insight in two distinct practice areas: Insights for Innovation and Litigation Support.           


Our Insights for Innovation practice has been dedicated to helping product developers, quality managers, customer experience professionals and executives use customer insights to develop better products and services. We are a seasoned team of insights consultants who have a passion for market research and are ready to meet you wherever you are on your journey to customer-inspired innovation.


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