Sean O'Connor, Global Director at Smart Design and Chair of the Design Track at FEI EMEA, had a chance to interview Jeremy Myerson, the Director of the Helen Hamlyn Centre for Design at the Royal College of Art, who will also speak at the Front End of Innovation EMEA taking place in Zurich, Switzerland on February 27-29th, about how design can improve business and enhance the quality of our lives.
We recorded their chat and want to share their discussion with you as part of our Future Forward Podcast Series.
Myerson describes being a design activist, the history and objectives of the Helen Hamlyn Centre for Design, his Rethinking the Consumer/Producer Relationship Session and Panel at FEI EMEA this year and the personal experiences he draws from, as well as the type of design and designers at the Front End of Innovation process and more.
To hear about what Jeremy Myerson observes is needed for a codesign/cocreation process and what methods need to be deployed, listen to the interview here.
or watch the video below:
We invite you to join Sean O'Connor, Jeremy Myerson, along with other cross-industry leaders in trends, innovation, design, R&D, customer insights, user experience, and product development from all across the EMEA, as well as the FEI Team at FEI EMEA.
Valerie M. Russo is a Senior Social Media Strategist at IIR USA with a technology, anthropology, marketing and publishing business acumen. She will be attending the 6th annual Front End of Innovation EMEA in Zurich, Switzerland on February 27-29, 2012, and covering the event live via Twitter using #FEIEMEA and the FEI Blog. She is a published poet and also maintains a literary blog. She may be reached at firstname.lastname@example.org. Follow her @Literanista.