FUSE 2010 Speaker Highlight: Jim Stengel

Jim Stengel
Retired Global Marketing Officer
Proctor & Gamble
Stengel is widely known for leading innovation and for his commitment to building breakthrough marketing capabilities. As a result, he was recognized in 2003, 2004, 2006 and 2007 by Advertising Age as the number one 'Power Player' in marketing. In 2005, he was recognized as Grand Marketer of the Year by Brand Week Magazine ' that same year P&G was named Marketer of the Year by Advertising Age. A prolific speaker and writer, he has delivered dozens of keynote addresses around the world. His groundbreaking speech, 'The Future of Marketing,' delivered at the American Association of Advertising Agencies 2004 annual meeting, has been quoted thousands of times and is considered a catalyst for changing the 50-year-old TV-centric brand building model. He has been published in The Harvard Business Review and has been featured in The Financial Times, The Wall St. Journal, The New York Times and Fortune as well as CNBC and many other print, broadcast and online media outlets.
In his seven years as P&G's global marketing officer, Stengel helped guide the organization to creativity, innovation and optimal performance. He also lead implementation of systemic changes in the Company's marketing organization that have positioned P&G and its leadership as a world-class leader in the marketing and brand building. Stengel brings this experience to his new venture as a consultant to help companies who are 'seriously motivated' to embrace change and are open to rethinking their current approach. He offers consulting services on a range of topics related to purpose-based marketing and branding as well as organizational transformation, leadership and innovation.
Jim's biography courtesy of Washington Speaker's Bureau
Event: http://bit.ly/FUSE_Event0110
Brochure: http://bit.ly/FUSE_Brochure0110
Registration: http://bit.ly/FUSE_Reg_0110