Priscila Hammett

Chief Marketing Officer, Taco Bell Latin America & Caribbean at YUM! Brands

Speaker

Priscila Hammett is Chief Marketing Officer for Taco Bell Latin America & the Caribbean, where she leads marketing strategy and brand growth across the region.

Priscila brings broad experience across brand management, customer marketing, product marketing and business strategy. Prior to her current role, she held marketing leadership positions at The Coca-Cola Company, Yum! Brands, Taco Bell and The Habit Burger & Grill, as well as marketing roles at Kraft Heinz, Emerson and Whirlpool. She began her career in public policy as an economic policy legislative aide in the U.S. House of Representatives in Washington, D.C.

She holds an MBA in Marketing from Northwestern University’s Kellogg School of Management and a BA in Economics and Government Affairs from The University of Tampa.