Unlocking new value in underutilized commercial real estate
Discover all you need to know about converting commercial real estate.
Meet the most active players in the market.
Speaking and sponsorship opportunities are open!
Get in front of the right audience for your company.
Everything you need to know about converting CRE
Gain important insights
Agenda topics will focus on all aspects of the conversions market, including:
- Making the Numbers Work: Financing & Capital Stack Strategies for Conversion Projects
- Zoning, Code & Policy: Navigating the Regulatory Maze & Collaborating with Cities for Impact
- Design Strategies, Construction Logistics & Phasing for Adaptive Reuse
- Property-Level Analysis: Evaluating a Building for Residential Conversion
- From Feasibility to Final Sign-Off: Timelines, Milestones & Red Flags in Conversion Projects
- Repositioning vs. Full Conversion: Strategic Alternatives for Underperforming Assets
- And more…
An expert advisory board
The agenda has been created with the assistance of our advisory board, with key figures including:
- Andrew Till, Chief Operating Officer and Principal, Baron Property Group
- Justin Ford, President, Pax Properties
- Ash Shah, President & CEO, Impex Capital
- Tal Peri, Senior Vice President / Head of US, Union Investment Real Estate
- Frank Guerra, Principal, Altis Cardinal
- James Fogarty, Managing Director, Real Estate, Macquarie Asset Management
- Ben Mandell, Principal, Tricera Capital
- Cassie Resnick, Managing Director, Mast Capital
Who's on stage?
The most respected and active owners, developers and investors in the market, delivering actionable strategies designed to educate you on everything you need to know about conversion deals.
A lineup of expert and senior-level speakers presenting valuable insights on how to navigate today’s dynamic market, how to make the numbers work, and what to expect when embarking on a conversion project.
Architects and designers providing insight on how they approach conversion projects, what red-flags to look for and creative workarounds for roadblocks along the way.
Don’t miss the chance to learn from the best, connect with industry leaders, and elevate your portfolio.
Strengthen your network
Network with the senior executives from the most active firms in the market:
- Owners and Developers
- Institutional Investors
- Brokers
- Lenders
- Architects
- Design & Construction Firms
- Law firms
- City Planners and Policy Experts
- Technology providers
A glimpse at the advisory board
Why IMN?

Maximize exposure. Drive results.
Boost your brand’s visibility and connect with key decision-makers in the industry.
We tailor packages to meet your business goals. We make them unique for you so that your company is at the front of your buyers' minds.
Reach out to Phil Huntsman at philip.huntsman@informa.com.
