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Intermobility Expo 2023
November 2025

Imad Ghassani
Sales Director – Middle East at BORUM


Imad is the Sales Director for Middle East of Borum – a company based in Denmark and one of the leading manufacturers / suppliers of high-quality line marking machines and equipment of line marking solution throughout the world.

With almost 18 years of invaluable experience in the road marking industry, Imad has cultivated strong customer relationship and exhibited remarkable expertise.

With his depth of knowledge, communication skills and strategic approach, he was able to prosper in highly competitive markets.

Beyond the professional realm, Imad spends his leisure time by spending it with his family, embarking on exciting journeys, indulging in outdoor activities, and fueling his passion for motorsports.

Agenda Sessions

  • Road Marking Solution