Sponsor MenuDirections
Partner with Decision-Makers Across all Segments of the Noncommercial Industry
NEW Sponsorship Opportunities in 2025
This November, MenuDirections returns with newly enhanced sponsorship packages designed to facilitate genuine connections with prominent foodservice directors, executive chefs, and c-suit professionals like never before!
Main Stage Exposure
Dominate the spotlight with our primarily Main Stage and & General Session format, offering unparalleled brand visibility:
- Menu Moments - Showcase your menu innovations directly from the main stage to captivate the entire audience.
- Big Ideas - Position your product or service as an industry solution with an exclusive main stage spotlight.

Targeted Engagement Opportunities
Connect directly with decision-makers to demonstrate your brand's value and influence through meaningful personal interactions.
- Interactive Roundtable Leadership - Guide meaningful discussions where your brand experts can directly address operator challenges and showcase solutions.
- Product Sampling Sessions - Serve your signature products at dedicated food stations in prime high-traffic areas outside the main ball room for guaranteed exposure.
Strategic Networking
Maximize ROI and build lasting relationships with onsite professionals through multiple touchpoints.
- Evening Receptions - Connect with decision-makers in a relaxed settings conducive to deal-making.
- Meet-Up Dinners - These intimate gatherings facilitate deeper connections with key operators. (Reserved for Platinum and Gold Sponsors only)
- Off-Site Tours - Build relationships with noncommercial operator attendees while touring outside the main event venue.
Reach Influential Buyers from Every Segment
MenuDirections is the only event that provides the perfect setting to showcase your company's cutting-edge culinary solutions, products, and services directly to the decision-makers who lead the noncommercial industry.
Recent Operator Overview
- 30% Colleges & Universities
- 30% K-12
- 13% Healthcare/Senior Living
- 13% Contract Management
- 14% Other

Past Operator Attendees
Discover why top noncommercial operators keep coming back to MenuDirections for the past 21 years. From renowned hospitals to prestigious universities, our attendees represent all segments of the industry and are eager to discover the innovations that will shape their operations.

Let's Continue the Conversation

Richer insights. Actionable leads.
Taking your event strategy to the next level, Lead Insights is your lead ranking, scoring and reporting dashboard. As a sponsor/exhibitor of our events, Lead Insights gives you data-driven insights into all your interactions with delegates. Access your account to find out who's engaging, what they're engaging with, and why it matters.
Prioritize leads, drive meaningful conversations, and maximize ROI like never before.