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New Advertising Platform From MySpace

Posted by on 13 October 2008
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In latest news from MySpace, they have released a beta version of MyAds Service. It provides businesses with a tool to create customizable banner advertisements using HyperTargeting technology. This allows advertisers to create specific ads based on user demographics and interests. Relating back to the economy, Jeff Berman, President of MySpace Sales and Marketing, stated: "We're giving businesses better ROI ASAP and in today's economy, that's a must-have."

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