Barbara Auer

Business Development at Jodoco

Speaker

Barbara Auer – Passionate Innovator in Biostimulants and Sustainable Agriculture

Barbara Auer has dedicated her career to making agriculture more resilient, productive, and sustainable. As the founder of a strategic consulting firm and a business development leader at Jodoco N.V., she works at the intersection of science and market strategy to bring biostimulant solutions to life—helping farmers improve plant health, boost yields, and nurture the soil.With a background in agricultural economics and years of leadership in the food and feed industry, Barbara thrives on developing smart strategies, navigating regulatory landscapes, and driving market growth. Her passion lies in transforming farmers' needs into natural, plant-based solutions that support both agriculture and the environment. Committed to sustainability, she is shaping the future of agri-food innovation—for a healthier life.