Peter Diatelevi

Vice President & Chief Sales Officer at PMI U.S.

Speaker

Peter Diatelevi is the Vice President and Chief Sales Officer for Philip Morris International U.S. (PMI U.S.). Diatelevi joined PMI U.S. in September 2024, leading trade marketing, the pricing office, and the sales support service team. In this short time, he has driven significant progress across key initiatives and built a reputation as a collaborative, values-driven leader who forges strong stakeholder relationships. With more than 25 years of leadership experience in sales, general management, and strategic planning, Diatelevi brings deep industry expertise to his new role. Prior to joining PMI U.S., he served as CEO of Boldt Runners Corporation, where he led the company through a period of rapid growth, raising capital, expanding retail distribution, and launching product lines across international markets. Earlier in his career, he held senior leadership roles at Altria, including Regional Vice President of Sales and Vice President of Customer Services, where he was instrumental in redesigning sales structures and strategic trade programs and building high-performing teams.

Diatelevi holds a Bachelor of Science in Psychology and Political Science from the University of Wisconsin–Madison.