Surfside is the Operating System for the Retail Majority.The company is building an end-to-end retail media infrastructure that aggregates independent retailers and regional chains into a single, enterprise-grade network. By unifying real-world purchase signals across online and in-store transactions, Surfside transforms fragmented commerce into a scalable, measurable performance channel for advertisers. The platform connects onsite and offsite media activation directly to verified sales outcomes, enabling brands to reach high-intent shoppers across thousands of retail locations while delivering durable new revenue streams and actionable intelligence for retailers.