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Saudi Strategy Week
Dates: 28 September - 2 October 2025

Crowne Plaza, RDC Hotel
Riyadh, KSA

EFQM Certified Assessor

Elevate your expertise and gain a globally recognised accreditation as an EFQM Certified Assessor.

What's in store

Introduction to EFQM

Key Concepts and Structure of the EFQM Model

Key Principles of Direction, Execution and Results

The Role of the Assessor

Applying the EFQM Model Criteria for Assessments

Identifying Organisational Strengths and Opportunities for Improvement

Alan Fell

Led By Mohamed Amawi

Mohamed is a certified Project Management Professional (PMP) since 2005, and Project Management Office Certified (PMOC) since 2009 with proven track record in managing technical assistance projects for public and private sector organisations aiming at improving their competitiveness and performance.

He has played a major role in instituting change within government institutions with the aim of enhancing the competitiveness of the private sector. Experience in the areas of institutional development and capacity building both in the public and private sectors, public sector reform, licensing streamlining, industrial operations and management as well as development projects management. He is the founding partner of Amawi, Takrouri, and Associates (ATA), which is a leading company specialised in developing public policies and supporting reform projects in the Arab world.

Benefits of Attending

Learn to apply the EFQM Model criteria and the RADAR logic to transform organisational performance and achieve strategic alignment

Drive strategic improvement by providing actionable insights to tackle key areas of improvement

Analyse the ecosystem and the key stakeholders of an organisation, and develop key strategic themes to support an EFQM assessment

Identify the strategic priorities for an organisation and develop interviewing skills essential for conducting assessments

Who Should Attend

This certification is essential for anyone who wants to become an EFQM Certified Assessor. It provides the accreditation required to formally assess your own, or external organisations. It is ideal for consultants who wish to add the EFQM Model and RADAR diagnostic tool to their portfolio of products and services. It will also benefit any team members participating in an EFQM assessment, to prepare them for what is required and ensure their organisation receives maximum ROI from the process. This course is ideally suited for Quality Assurance Professionals, Process Owners, Project and Programme Managers, Excellence Managers, Continuous Improvement Practitioners, Transformation Leaders to name a few.