Three years ago, CACEIS undertook a pioneering study in Europe of leading asset managers’ behaviour in the social media landscape. Results were enlightening, showing that as many as 40% of managers had no presence on social media.
In an increasingly social age, what does social media mean for asset managers? Does social media presence really impact growth, and if so what does this mean for the future of asset management?
In this webinar that took place on Thursday 8th September 2016 CACEIS Deputy CEO Joe Saliba discusses the findings of the latest CACEIS report, #SocialMediaStudies, with FundForum Correspondent Emma Walden and explores what their findings mean for the future of customer engagement in the asset management industry.