The Economic Necessity Of Customer Service

Natalie L. Petouhoff, Ph.D., a member of the Customers 1st LinkedIn Group, recently wrote the white paper The Economic Necessity Of Customer Service. See the full white paper here.

Summary:
In this economic climate, no one can afford to lose a customer. Rather than halting spending, smart customer service executives will use this economic downturn as an opportunity to regroup and reprioritize. What should they focus on? Top customer service recession-busting strategies that cut costs and generate more revenue include: proactive chat, agent-customer co-browsing, online customer communities, unified communications, and multichannel knowledge management.

Read the full white paper here.