This Week in Market Research: 9/8/14 - 9/12/14

Using Big Data from Social Apps and Reaching Their Untapped Potential

11 Customer Experience Stats You Should Know... #7 "It takes 12 positive customer experiences to make up for one negative experience"

New Benchmark Reports Coming to Google Analytics: See how they helped drive email open rates

Was the Ice Bucket Challenge Worth It? Forbes Explains

How to Tell If a Company is Using Real Data Science: Three marks to help you

Breaking Down Coffee Analytically: Dunkin vs. Starbucks

So You Think You Need a Data Scientist? What do they even do anyway?

Artificial Intelligence: Algorithms that allow computers to learn on their own and recognize patterns. Making systems smart and doing more than step by step instructions via Wired.

Mapping the Brain: Obtaining Big Data from Small Brains. Our brains have billions of neurons and figuring out how they work by mapping them will lead to key insights about humans.

33 Problems That Can be Solved With Data Science: From Spell Check to Sports Bets, and this is only the beginning.

About the Author:

Ryan Polachi is a contributing writer
concentrating his focus on Marketing, Finance and Innovation. He can be
reached at rpolachi@IIRUSA.com.