Preview the TMRE Agenda
The TMRE 2026 agenda is taking shape –it’s designed to empower insights leaders to turn their work into real business impact.
We’re building sessions around what matters most right now: proving ROI, influencing decisions, and moving insights beyond reporting into action.
Our Keynote Lineup
The TMRE team is busy building a lineup of trailblazing thought leaders. Take a look at some of the speakers taking the stage in Denver:
Kirti Singh
Chief Analytics & Insights Officer
Procter & Gamble
Marc Pritchard
Chief Brand Officer
Procter & Gamble
Amy Cuddy
Social Psychologist, Award-Winning Harvard Lecturer, and Bestselling Author
Sol Rashidi
4x C-Suite & Amazon Exec
World’s 1st Chief AI Officer
Hailey Sullivan
Chief Marketing Officer
Denver Broncos
2026 Track Themes
1. New Research Methods: Discover the skills, methods and tools being used by today's insights leaders to do market research faster, smarter, and more effectively.
Featured Panel: Beyond the Data: Harnessing Human Intuition for Deeper Insights
2. Human-Powered Insights: This track will highlight the importance of human intuition in market research as well as emphasize behavioral insights and the decision-making process when looking beyond the numbers.
Featured Panel: Beyond the Data: Harnessing Human Intuition for Deeper Insights
3. The Backstage Boardroom: This content will be tailored to senior insights and analytics leaders who are seeking an open forum to discuss overcoming business and leadership challenges. This track will also focus on strategies for leading through disruption and change.
* This is an invite-only track for senior client-side executives. If you wish to learn more, please contact Katie Flash, conference director, at katie.flash@informa.com.
4. The Future of Insights: Sessions here will reframe how you think about market research, cover next-gen technology, and set you up for success with new best practices for thriving in the next era of insights.
5. Insights-Driven Strategy & Impact: Explore ways to connect insights to business strategy and hear impact success stories from becoming a strategic business partner.
Featured Panel: Guiding Data to Decisions: Insights That Drive Impact
6. Aligning Analytics & Insights: Stop working in siloes. Discover what's possible when analytics and insights collaborate to drive smarter business decisions. Decision Science and other next-gen tech that are pushing business decision-making forward will also be covered.
Featured Panel: From Numbers to Narrative: Bridging the Gap Between Analytics & Insights
7. From Numbers to Narrative: Effectively bridging the gap between insights and analytics is only half the challenge – successfully communicating the story behind the numbers is the other. This track explores data storytelling techniques and strategies to clearly communicate insights and drive stakeholder buy-in.
8. Emerging Consumer Trends: This track will cover shifts in consumer behavior, expectations, and preferences to act more quickly on what your consumers want in the near term.
Featured Panel: The Consumerism of Healthcare: And What Market Research Should Learn from CPG
Featured Panel: Decoding Emerging Consumer Behaviors and Preferences
9. Foresight & Future Planning: Sessions here will look beyond current trends to analyze and anticipate future products, brands and services. How to strategize and align with long-term business goals will also be covered.
Featured Panel: Strategies for Future-Ready Insights
10. TMRE Unscripted: Break away from the norm and join us at TMRE’s Expo Hall stage for “untraditional” session formats such as Think Tanks and Ask Me Anythings. Sessions here are designed to be highly interactive to foster discussion and engagement among attendees.
LIONS Summits
Take a look at some of the day 1 and 2 summits the TMRE All Access Pass will give you!
Science + Magic Summit
Presented by WARC and Contagious
Monday, October 5
Step into the immediate future of marketing at The Science + Magic Summit, where data-driven insights meet bold creativity. Curated by the editorial teams at WARC and Contagious, this series of high-octane talks will uncover the industry shifts and key cultural trends that are reshaping marketing. Discover how the world’s most innovative brands are turning creative insights into groundbreaking ideas that engage audiences and drive business impact.
Marketing Effectiveness Decoded Summit
Presented by Effie
Tuesday, October 6
A full day of programming designed to make your work more grounded in insight, strategy, creative execution, and results. Hear from the most effective leaders in the world as they share how deep human understanding drives sharp strategy, inspires impactful work, and delivers measurable business outcomes. Expect fresh thinking, practical takeaways, and proven examples you can apply to your business.
Featured Event: Extra Innings Party at Coors Field
Step up to the plate for our Extra Innings Party on Tuesday evening at Coors Field, home of the Colorado Rockies. After a full day of ideas and inspiration, keep the momentum going under the stadium lights with great conversations, new connections, and a few surprises along the way.
Grab a drink, take in the view, meet fellow attendees, and knock a few more TMRE moments out of the park.
Dive Deeper on Day 3
Certifications Included!
AI in Action Summit
Elevate your conference experience with the AI in Action Summit which is included in the TMRE 3 Day pass or All Access Pass. This special event offers deeper insights and networking opportunities in the realm of AI for insights and marketing professionals. Learn more about the AI Summit here.
Workshops
Experience our dedicated workshop track, where we'll cover upskilling your UX research knowledge, gaining practical strategies for moving stakeholders from passive listeners to active insights users, shaping B2B marketing principles to make your research & insights memorable, and how to effectively capitalize on the insights to marketing pipeline.
Committed Speaking Companies
Take a look at some of the companies already set to join us in Denver!
AAA Club Alliance
Advertising Research Foundation (ARF)
Aristocrat Technologies, Inc.
Ball Corporation
Columbia University
eBay
FMI- The Food Industry Association
Hormel Foods
Intuit
Market Research Institute International (MRII)
Marketing Science Institute
McKesson
Merck
Microsoft
Molson
Coors Beverage Company
Mondelēz International
Morningstar
New York Life
Newell Brands
PayPal
Pfizer
Procter & Gamble
Prurdential Financial
RealTruck
Sanofi
StarKist
Starz
The Clorox Company
The Kraft Heinz Company
The Trade Desk
University of Minnesota
University of South Carolina
Visa
Vivint Smart Home
Warner Bros Discovery