Key Sessions
Judy Ganes
International Market Outlook
J Ganes Consulting LLC
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Main Conference Day 1
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Main Conference Day 1
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07:30 - 09:00
Registration & Welcome Coffee
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Market & Trade Dynamics
09:00 - 09:10
Welcome from VICOFA
09:10 - 09:15
Chair's Opening Remarks
09:15 - 09:45
Vietnamese Coffee Market Growth & Forecast
- Vietnam's market growth and mapping its trajectory to inform long-term business planning
- Production volume forecasts and other critical data on the supply chain
- Vietnam's coffee exports current reach and expected projections
- Strategic understanding of Vietnam's position of dominance in the global Robusta market; where do the opportunities lie?
- Insights into Vietnam's developing Arabica segment
- How Vietnam's sustainability initiatives affect market positioning
09:45 - 10:15
Global Trade Dynamics and Regulatory Impacts
- Critical insights on changing customs requirements and documentation needs across key coffee markets.
- How changing tariff structures affect pricing strategies and market competitiveness.
- Understanding evolving food safety regulations like EU Maximum Residue Levels (MRLs), FDA FSMA requirements, and country-specific safety standards.
- Navigating trade prerequisites like sustainability certification requirements, mandatory sustainability reporting and verification systems.
- Identifying emerging markets with favourable trade conditions for expansion.
10:15 - 10:45
International Market Outlook
- Forward-looking projections on Arabica and Robusta price trends and movements across major exchanges.
- Quantitative predictions of global production versus consumption patterns for the upcoming 12-24 months.
- Harvest cycle projections: exploring country-by-country production forecasts accounting for weather patterns, flowering reports, and regional challenges.
- Growth projections for different market segments: specialty vs. commercial or instant coffee, and their price points
- Judy Ganes - President & Co-Founder, J Ganes Consulting LLC
10:45 - 11:00
Questions
11:00 - 11:30
Networking Break
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Navigating Regulatory Landscapes
11:30 - 12:00
EU Regulatory Update
- A comprehensive overview of the EUDR
EUDR/CS3D/FLR/Glyphosate
- Eileen Gordon-Laity - Secretary General, European Coffee Federation (ECF)
12:00 - 12:45
Deforestation-Free Coffee: Corporate Commitment Beyond Regulation
- Examining anti-deforestation efforts in Asia Pacific countries (Papua New Guinea, Timor-Leste, Thailand, China) and whether momentum continues regardless of regulatory changes
- Practical approaches to greenhouse gas emissions tracking that deliver business value beyond compliance
- Carbon sink potential: Leveraging coffee farming's environmental benefits as a market differentiator.
- Supply chain integrity: Building traceability systems that serve multiple business objectives beyond regulatory requirements.
- Gideon Balasingam - Manager (Asia Pacific), Fairtrade NAPP
12:45 - 13:00
Questions
13:00 - 14:15
Lunch and Networking Break
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Technological Innovation
14:15 - 14:20
Chair's Opening Remarks
14:20 - 14:50
AI Revolution in Coffee: From Farm Management to Flavour Engineering
- Agro-Tech: How the digital transformation of agriculture is reshaping the coffee farmer's role from operational to strategic farm managers.
- Outlining the benefits of AI-Assisted crop selection, screening, pre-selected enzymes and yeasts, as well as scoring and grading quality.
- How AI can drastically improve operational efficiency and traceability throughout the supply chain.
- Jeremy Choong - CEO and Owner, Paksong Coffee
14:50 - 15:50
Technological Showcase
15:50 - 16:10
Questions
16:10 - 16:55
Coffee & Networking Break
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Climate Resilience & Regenerative Agriculture
16:55 - 17:40
Brewing Balance: Regeneration & Resilience in Coffee's Future
- Why regenerative agricultural practices and crop diversification are essential solutions for breaking unsustainable cycles.
- How to negate the overuse of fertilizers, thus limiting chemical residue issues and long-term environmental damage.
- Collective action initiatives that address both economic sustainability and environmental stewardship across the entire coffee value chain.
- Regenerative agriculture coffee guidelines for Vietnamese producers.
- Trung Pham - Country Representative - Vietnam, Global Coffee Platform
- Do Ngoc Sy - Asia Pacific Sustainability Manager, Jacob Douwe Egberts
17:40 - 17:45
Chair’s Closing Remarks
17:45 - 18:00
End of Conference Day 1
18:00 - 20:00
Coffee Night Reception
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