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Banking Tech Awards USA
May 29 2025
583 Park Avenue, New York

Anne Legg
Founder at THRIVE Strategic Services
Judge

Profile

THRIVE works with credit unions to create revolutionary member relationships via organizational education, member-centric data strategies, and data maturity.
Anne is a recognized credit union business strategist, presenter, author, educator with an MBA thesis on the credit union business model as well as two internationally published whitepapers on credit union business strategy. She has worked with over 600 credit union senior leaders across the United States helping them launching their data journeys.

Anne is author of Big Data/Big Climb, the only industry playbook on data transformation and currently the text for Southwest CUNA School of Management course on data analytics, where Anne is the course lead faculty. Additionally, she taught at the CUNA Marketing School and has acted as the subject matter expert for CUNA’s Credit Union marketing curriculum. She has also been an author to CUNA’s Environmental Scan, The Credit Union industry’s leading strategic planning guide.

She has also served on various Credit Union Boards, including; CUNA’s Marketing and Business Development Executive Council, MAC, and the California and Nevada Credit Union League Public Advocacy Committee.