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17 - 19 September 2024

In Person or Live Digital

Certificate in Employee Engagement: Strategy & Best Practices

Learn the skills needed to ensure employees are actively engaged so that productivity is enhanced, quality is increased, digital resilience is boosted, and mental well-being prioritised

Sign Up for Our Professional Certificate in Employee Engagement: Strategy & Best Practices Training

Recognise the difference between Employee Engagement (EE), satisfaction and motivation

Why Attend?

With the rapid acceleration of Digital Transformation and HRM 4.0, organizations are seriously rethinking their approaches to Employee Experience, Engagement and Well-being. This highly interactive workshop provides a timely and up-to-date overview of the key issues and challenges of Employee Engagement in the digital enterprise. Throughout the Employee Experience (EX) - from attraction, recruitment, and selection to engagement, development, and retention - learn about Employee Engagement (EE) strategies, technologies and trends; agile working and wellbeing; temporal and spatial workplace flexibility; digital learning and people analytics; and the emerging challenges of digital engagement and resilience.

Benefits Of Attending

  • Recognise the difference between Employee Engagement (EE), satisfaction and motivation
  • Outline the importance of Employee Engagement and workplace culture on the management team, functional strategy, and overall organisational strategy
  • Describe how employee engagement influences the achievement of organisational goals and objectives
  • Track the link between Employee Value Proposition (EVP), Employee Engagement and Employee Experience (EX)
  • Define an engagement strategy based on the organisational vision, mission, strategy and digital involvement Apply a digital resilience framework to support agile working practices
  • Develop effective solutions to address employee performance and behavior expectations at all levels

Learning Objectives

  1. Understand the impact of digital transformation on Employee Experience (EX): Participants should gain a comprehensive understanding of how digital transformation is reshaping the employee experience across the entire employee lifecycle, from attraction and recruitment to engagement, development, and retention. They should recognize the importance of adapting HR practices to meet the changing needs and expectations of employees in the digital era.

  2. Learn Employee Engagement (EE) strategies, technologies, and trends: Participants should familiarize themselves with various strategies, technologies, and trends in employee engagement. They should understand the role of digital tools, platforms, and communication channels in fostering employee engagement, collaboration, and connection. They should learn how to leverage these resources effectively to enhance the employee experience.

Run this course in-house

Informa Connect Academy’s customised training solutions have helped organisations deliver tailored learning in different languages to suit every requirement.

Bespoke training designed for your organisation only, combining traditional classroom setting, blended and online learning models

Is this course for you?

Who Should Attend

Business Leaders, HR Business Partners and professionals who want to build an engaged workforce that is aligned with organisational goals.

Course Information

Course Type: Certificate

Course Methodology

A balanced approach between PowerPoint presentation, facilitated discussions, case studies, action-learning, individual exercises and group-based activities will ensure the direct transfer of skills, information and relevant practical experience as well as show you how to fundamentally rethink and redesign your approach to Employee Engagement and Retention within your organization.


Delivered by Mostafa

Mostafa Azzam is an HR thought leader, consultant, and writer with 27 years of experience in global HR and L&D. He is the founder of HR talent® and an expert in HR analytics, digital HR, talent management, and strategic HR.

Certified by CPD UK

The CPD Certification Service is an independent accreditation centre working across all sectors, disciplines and further learning applications and supports policies of institutional and professional organisations globally.

Run this course in-house

Informa Connect Academy’s customised training solutions have helped organisations deliver tailored learning in different languages to suit every requirement


Head of Training & Development –

QatarGas, Qatar

“Mostafa is one of the finest L&D professionals I have known. He is a champion facilitator & a prolific speaker. I can safely say he is one of the finest speakers in the region.”