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Gain exclusive access to recorded sessions from our global event series and dive into behind-the-scenes content you won’t find anywhere else.
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The Video Vault
Get started with these suggestions from our must-watch list.
Building a strong event brand: Strategies for event professionals
Explore strategies on how to use marketing to create a distinct brand for your event that resonates with your audience. Learn how to intentionally incorporate that identity into the experience for a standout event that leaves a lasting impression.
Transforming live events: Freeman CEO Bob Priest-Heck
Bob Priest-Heck joined Danica Tormohlen at Trade Show Talk to discuss his tenure as CEO of Freeman, a privately owned global events company with over 4,500 employees. Priest-Heck stepped down from the role at the end of June 2024, after 15 years at Freeman and six years as CEO. Speaking just two weeks before leaving, Priest-Heck reflected on the risks and rewards throughout his 35-plus-year career in the events industry.
AI for event planners: Leverage the power or proceed with caution
Explore AI's impact on event planning with industry experts Beth Sermont and Alexis Bauer Kolak. This webinar delves into AI's role in generating session content, enhancing data analysis, and its broader impacts on event strategy. Gain valuable insights and best practices to navigate AI's evolving landscape effectively.