Brad Haley

CMO at Dave's Hot Chicken

Speaker

Brad Haley has been CMO for Dave’s Hot Chicken since 12/22 after consulting for the brand the previous year.

In his role as CMO, Brad is responsible for all aspects of marketing, advertising, guest insights and PR for the over 200-unit chain.

Prior to joining Dave’s, Brad served as CMO for IHOP, where he most notably led the IHOb (International House of Burgers) activation that generated global attention for the brand.

His earlier career included marketing leadership roles at CKE (Carl’s Jr. and Hardee’s restaurants) and Jack in the Box.

Brad has been named one of the top 50 Power Players in the communications field by PRWeek, one of the 50 Most Daring Entrepreneurs by Entrepreneur Magazine and one of the Adweek 50, celebrating innovative leaders for blazing new trails and achieving the best results.