John Baldoni of Bloomberg.com writes that in the wake of Apple's iPad reveal, many companies may be working to find the next "big" thing while not focusing on smaller innovations that could make a big impact.
Baldoni says that the more employees are encouraged to think creatively and apply that creativity, the more flexible in practice and nimble in responsiveness a company becomes. When you take pressure off people to come up with a "big" idea, you encourage the creativity that can bring about incremental innovations. As a result, a new service or product offering may emerge, but it's more likely that you will optimize your operations for cost, quality, efficiency, and speed.
Baldoni offers further sound advice for encouraging smaller innovation throughout your company. We encourage you to read the rest of his post.