Pieter Erasmus

Senior Associate at Bird & Bird

Speaker

Pieter Erasmus is a senior associate in the Intellectual Property Group in London, with a focus on regulatory and commercial matters primarily in the life sciences & healthcare, and retail & consumer sectors.

Pieter specialises primarily in providing regulatory and commercial advice in relation to a broad range of matters in these the life sciences & healthcare, and retail & consumer sectors. His experience includes advising on the regulation of pharmaceuticals, medical devices, general healthcare services, clinical trials, marketing and advertising of health products, borderline products, food and beverages (including food supplements and novel foods), cosmetic products, general consumer goods, and legislative drafting in the healthcare context. A recent focus area is advising on all aspects relating to digital health, including software as medical device, the impact of AI, and telemedicine.

Pieter’s practice further includes transactional IP and commercial work including licensing, partnering and exploitation agreements, and research, development and marketing collaborations. His commercial experience further includes supporting corporate transactions and the drafting of a wide range of general and bespoke agreements in the life sciences and healthcare sectors.

Pieter contributes to leading publications, and he is a co-author of the 'Guide to EU and UK Pharmaceutical Regulatory Law' (Kluwer Law International), which is written entirely by the Bird & Bird team across Europe.