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Goohoo Role in Innovation

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The U.S. Department of Justice has been getting some feedback regarding the proposed Goohoo, Google and Yahoo, cooperative advertising agreement. Some are worried that with Google and Yahoo, the two largest search engine advertising companies coming together, it will result in a monopoly. As reported here, however, 11 members of the Northern California Congressional Delegation have written a letter to the U.S. Department of Justice citing that

"growth and innovation could be stifled," and further persuading that "The competitive and disruptive nature of the Internet makes it extraordinarily difficult for any company to dominate."

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