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Mortgage AI
October 9-10, 2025
Waldorf Astoria Monarch BeachDana Point,CA

Melissa Rifai
Area Manager at Hyve Home Loans
Speaker

Profile

Melissa Rifai is the Founder and CEO of Hyve Home Loans. With over a decade of experience in mortgage lending, Melissa is known for blending innovation with a people-first approach. At Hyve, she is pioneering the use of AI to streamline client onboarding, eliminate redundant tasks, and create operational efficiencies that free her team to focus on delivering exceptional client experiences. Melissa brings practical insights on how technology can enhance, not replace, the human side of lending.

Agenda Sessions

  • Staff vs. AI vs. Virtual Assistants: How You Can Manage The AI/Human Balance?

    3:45pm