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Southern California Middle-Market Multifamily
September 18-19, 2025
Marriott Marquis San Diego MarinaSan Diego, CA

Kathy Ilacqua
CEO at Southwest Equity Partners
Speaker

Profile

Kathy Ilacqua is the Director of Marketing & Business Development at Southwest Equity Partners, a San Diego–based property management firm specializing in multifamily and mixed-use communities. With over a decade of experience at the intersection of real estate and digital strategy, Kathy helps owners and investors unlock greater asset value by combining proven operational management with forward-thinking technology.


Her background includes working with national real estate platforms such as Rent. and Redfin, where she specialized in digital marketing, resident acquisition, and portfolio growth strategies. Today, at Southwest Equity Partners, Kathy partners with property owners to future-proof their portfolios—whether through advanced leasing platforms, AI-powered reporting, or resident experience tools that reduce friction and boost retention.


As San Diego faces evolving tenant expectations, demographic shifts, and increased competition, Kathy’s expertise lies in helping owners assess ROI vs. cost of implementation when adopting new technology.

Agenda Sessions

  • Future-proofing Multifamily Properties & Portfolios Through Technology

    12:35pm