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Short Term Rental Summer
July 21-22, 2025
Grand Hyatt Deer ValleyPark City, UT

Veronica Montalvo
Founder & CEO at Amavi Stays
Speaker

Profile

Veronica Montalvo Latina Short-Term Rental Expert | Puerto Rico Real Estate Broker Hospitality Strategist | International Best-Selling Author | Speaker


Veronica Montalvo is a powerhouse Latina entrepreneur, trusted Puerto Rico Real Estate Broker/Investor, super-host, experienced short-term rental (STR) and boutique hotel hospitality operator. With nearly a decade of experience in STR and boutique hotel operations, she is the visionary founder of Amavi Stays, a hospitality management brand rooted in providing personalized guest services, utilizing innovative best practices, and curating authentic cultural experiences. A Cancer Survivor, with nearly 20 years corporate experience in recruiting, marketing, sales, and strategic partnerships, Veronica has received several prestigious professional leadership recognitions, such as 40 Under 40, Top 10 Women in Business by the Hartford Business Journal. She holds a masters degree in business management and organizational development, with Certificate in Human Resources. Veronica leaned in fully into real estate and hospitality in 2017, with her first arbitrage deal-a coveted boutique hotel in Old San Juan. That experience, compounded by the impact of category 5 Hurricane Maria and its after-math, had a life-changing impact on her. It helped reveal purpose and ignite her passion for real estate and STR, as a powerful investment strategy for herself and clients. The experience during and after the storm, fueled her drive and desire to rebuild and remain part of Puerto Rico’s solution for a better future. Her comeback story epitomizes that not all storms come to destroy, some come to clear a path. Veronica and her team, not only curate culturally rich vacation experiences and corporate housing solutions, but also strategically leverage STR/Hospitality investments as a powerful tool to add value to communities, build generational wealth, develop Puerto Rico’s tourism economy, create jobs, while maximizing returns and qualifying for lucrative federal tax incentives. A true leader, survivor and trailblazer, Veronica is the first and only Puerto Rican/Caribbean based contributor to the internationally best-selling book *Hospitable Hosts Vol. 1. She now leads the first Spanish-language host collaboration book series featuring top STR hosts from Puerto Rico, the U.S.A., Spain, Mexico, Colombia, and beyond. She serves as Secretary-Elect of VIVA Puerto Rico STR Alliance and Chairs the Membership and Education Committees. Veronica is a fierce advocate for STR rights and represents the next wave of dynamic Latina leaders shaping the future of hospitality. For more Information, Puerto Rico Investing/Management Services, Partnerships, Collaborations & Speaking Invitations, please call (787) 354-8850 or email info@AmaviStays.com