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Innovation Web Seminar Series: McDonald's Eco-Innovation Approach to Sustainable Supply Chain Management

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Here is the latest free web seminar from our innovation series which is taking place on Wednesday, September 16 from 2:00-3:00pm EDT. It is being led by Bob Langert, Vice President of Corporate Social Responsibility, McDonald's. Here's a brief description of the web seminar:

Learn from Bob Langert, Vice President of Corporate Social Responsibility about McDonald's eco-innovation journey, specifically highlighting their current focus on sustainable supply chain management practices. Bob delivers:

' Lessons learned from various NGO/academic collaborations
' Experiences with what has worked and not worked
' Tips about communicating internally and externally

Bob joined McDonald's in 1983, with management positions in logistics and packaging purchasing in the 80s; and responsibilities for environment, energy management, animal welfare, Ronald McDonald Children's Charities, emerging issues' management, and, most recently, social responsibility in the 90's through today. His current responsibilities with McDonald's include:

' Social responsibility efforts, including McDonald's social responsibility reporting
' Global environmental management systems and issues
' Global supply chain issues (e.g., sustainable agriculture, biotechnology, animal agricultural and animal welfare programs)
' Issues management
' Part of McDonald's 'Balanced, Active Lifestyles' team

Register here: http://bit.ly/KtqCm

This web seminar is brought to you by:

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