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Arguing

Is Brainstorming Detrimental to Good Idea

Posted by on 10 April 2012
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In the article: Innovation Is About Arguing, Not Brainstorming. Here's How To Argue Productively by Daniel Sobol at Fastcodesign.com, it's argued that innovation's secret sauce is deliberative discourse and the following five key rules of engagement apply to arguing and discussing ideas:

1. NO HIERARCHY
2. SAY 'NO, BECAUSE'
3. DIVERSE PERSPECTIVES
4. FOCUS ON A COMMON GOAL
5. KEEP IT FUN

Do you agree? Are there benefits/disadvantages to brainstorming in the traditional sense or should be a democratic discourse as noted by Sobol?

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