Listen to Community Conversations

Searching the blogosphere, I came across this post from Warner on Adventures in Internet Marketing. In this post, he details many conventional and FREE ways to find out what people are talking about and what they are searching for. Amazon top selling products, eBay pulse, and eBay keywords are some of the best ways to check out the new buzz. Sites like technorati and Del.icio.us are great because you can view different sites that people have been saving and analyze interested keywords. Marketers are beginning to look at social media as a great way to analyze information. The shift from traditional focus groups and surveys are changing as people are making information readily accessible on the web.