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Marketing Analytics & Data Science

Dan Duplessis
Chief, Research and Innovation Branch at U.S. Army


Dan is currently the Branch Chief for Research and Innovation a part of the Army Enterprise Marketing Office in Chicago, IL. He is the key integration point for strategic people insights that span across marketing strategy, creative, and media efforts. He has positioned consumer insights for multiple marketing campaigns for the U.S. Army brand and its sub brands.

Agenda Sessions

  • Connecting with Generation Z: A Value Proposition to America's Largest and Most Ethnically Diverse Audience