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Marketing Analytics & Data Science

David Terebessy
Sr. Manager, Americas Market Intelligence at Nissan Motor Corporation
Speaker

Profile

Consumer insights, digital transformation, and marketing leader with international experience managing large, cross-functional teams and global initiatives. Lead global marketing science and brand strategy function while living in Tokyo. Currently, leading the Americas (US, Canada, Mexico, and Brazil) Market Intelligence and Data Analytics organizations. Expertise in market research, data analytics, brand strategy, consumer segmentation, marketing sciences, product marketing, trend analysis, and product planning. Create and implement digital transformation vision and strategy. Skilled at using customer insights and data analytics to drive strategic business plans and new product initiatives. Education BS in Supply Chain Management from The Pennsylvania State University and an MBA from University of Chicago’s Booth School of Business.

Agenda Sessions

  • WANTED - Research & Analytics leaders who will power digital transformation agendas

    2:30pm