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Marketing Analytics & Data Science

Shardul Wartikar
Vice President & Global Analytic Lead, North America at Kantar
Speaker

Profile

Shardul has 25 years of experience in marketing strategy, insights, and analytics.

In his current role, Shardul is Kantar’s Head of Global Analytics Lead team in NA. His team, working collaboratively with other Kantar specialist units, is responsible building relationships with senior client analytics stakeholders, understanding their business challenges and designing integrated analytics plans to solve those challenges.

After completing his MBA, Shardul joined Millward Brown (now Kantar) and built his competence in quantitative research. After 9 years, Shardul moved to Mindshare. In his 15 years with Mindshare, Shardul built his skillset in marketing analytics, data science, 1st/2nd/3rd party data/tech strategies and media/communications strategies. He has lived and worked in 8 countries across Asia, Europe and America, taking on local, regional and global roles, across large and small companies in multiple industries.

Agenda Sessions

  • WANTED - Research & Analytics leaders who will power digital transformation agendas

    2:30pm