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1 - 4 November 2026
In Person or Live Digital

Certificate in Measuring, Monitoring & Improving Customer Experience

Achieve service excellence by turning customer insights into measurable improvements that drive customer satisfaction loyalty and retention

Sign Up for Certificate in Measuring, Monitoring & Improving Customer Experience

Course Overview

In a world where exceptional service is no longer optional but essential, this course delves into the critical strategies for achieving service excellence. It highlights the importance of exceeding customer expectations to build loyalty, foster lasting relationships, and differentiate your brand in a competitive marketplace. By exploring the unique challenges of delivering quality in services, where human interaction often makes each experience distinct, the course provides insights into how to consistently meet and surpass customer expectations.

Learning Outcomes

  • Develop a customer-centric culture by understanding customer expectations and experiences comprehensively
  • Identify the dimensions of customer service and evaluate the impact of customer diversity on service offerings
  • Recognise the origins of customer expectations and analyse the factors influencing them
  • Examine the four gaps that prevent customer experiences from aligning with expectations
  • Apply tools to assess customer perceptions and evaluate the gap between expectations and experiences

Why This Course Is for You

  • Master exclusive tools and techniques to measure and improve customer experiences effectively
  • Learn how to close gaps between expectations and delivery through actionable frameworks and real-world case studies
  • Gain practical insights into managing customer complaints at a strategic level to enhance satisfaction
  • Access comprehensive templates, handbooks, and simulations to apply learning immediately in your role

Tahaluf

Headquartered in Riyadh, Tahaluf is a joint venture partnership between Informa PLC, the Saudi Federation for Cybersecurity,Programming, and Drones (SAFCSP), and the Events Investment Fund (EIF).

Tahaluf brings together strategically important commercial communities from the Kingdom of Saudi Arabia, the wider Gulf region, and around the world. Tahaluf hosts award-winning tech events such as LEAP and DeepFest, as well as 24 Fintech, the Global Health Exhibition, Cityscape Global, Black Hat MEA, and CPHI.

Aligned with the ambitions of Saudi Vision 2030, Tahaluf and Informa Connect Academy's training programmes serve as a catalyst for empowerment, equipping professionals with the skills needed to support the nation's growth.

Upcoming Courses

schedule

Date

maps_home_work

Delivery Type

person

Trainer

language

Language

01 Nov 2026

4 days

08:30 14:30 Arabian Time (GMT+3)

location_on

In Person

Riyadh, Saudi Arabia

English

$5,445.00

$4,945.00

Book by 27 September
to save $500.00

  • 01 Nov 2026

    4 days, 08:30 14:30 Arabian Time (GMT+3)

    location_on

    In Person

    Riyadh, Saudi Arabia

    Language: English

    $4,945.00

    $5,445.00

    Book by 27 September
    to save $500.00

Run this course in-house

Informa Connect Academy’s customised training solutions have helped organisations deliver tailored learning in different languages to suit every requirement.

Bespoke training designed for your organisation only, combining traditional classroom setting, blended and online learning models

Contact us

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Is this course for you?

Who Should Attend

This course is designed for professionals responsible for delivering exceptional customer experiences and seeking to enhance their skills in service quality, customer satisfaction, and operational excellence. Relevant Job Titles:

  • Customer Service Manager
  • Customer Relations Specialist
  • Marketing Executive
  • Sales Manager
  • Service Quality Analyst

Certification Requirements

You must meet two criteria to be eligible for a CPD/Informa Connect Academy Certificate of Completion:

  • Satisfactory attendance: You must attend all sessions of the course. If, for any reason, you miss more than two hours of the course sessions, you will not be eligible to sit the course assessment
  • Successful completion of the course assessment: Learners are required to complete the end-of-course assessment with a pass mark of 70% or above

If you do not meet these criteria, you will receive an Informa Connect Academy Certificate of Attendance. If you have not attended all of the course, the Certificate will clearly state the number of hours you attended.

Learn More About This Training Course

Delivered by Alan

Alan brings over 50 years of experience in training and development, with a distinguished career spanning the computer industry, banking sector, and consultancy. His expertise lies in quality management, operations excellence, service excellence, strategy management, and leadership development, making him a trusted authority in delivering impactful learning programmes.

Certified by CPD UK

The CPD Certification Service is an independent accreditation centre working across all sectors, disciplines and further learning applications and supports policies of institutional and professional organisations globally.

Run this course in-house

Informa Connect Academy’s customised training solutions have helped organisations deliver tailored learning in different languages to suit every requirement

CX Senior Manager

Emirates Islamic Bank PJSC /Emirates NBD

The level of knowledge we gained from an evidently experienced professional was both enlightening and eye-opening. It introduced us to new ways of thinking, a fresh perspective, and, most importantly, a different level of thinking.