K.C. Crosthwaite

CEO at Juul Labs

Speaker

K.C. joined Juul Labs as Chairman & CEO in September 2019 having over 20 years of experience in product development, management, and stakeholder and regulatory engagement. Prior to that, he served as Chief Growth Officer of Altria, where he spent several years focused on alternatives to combustible cigarettes. K.C. graduated from Marquette University and earned his MBA from Providence College.