As fuel margins continue to fluctuate, convenience retailers are increasingly looking inside the store for sustainable growth opportunities. This session will explore how leading brands are leveraging loyalty data, personalization, and targeted engagement strategies to drive customer visits, increase basket size, and strengthen long-term customer loyalty.

Attendees will gain practical insights into using loyalty programs as a strategic growth tool, including approaches to increasing trip frequency, maximizing vendor-funded promotions, and creating targeted incentives that encourage repeat purchases and category growth. Participants will leave with actionable strategies for turning customer data into measurable business results.

Location: Marineland Ballroom 3

Patron Points Inc

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