Sports Innovation Forum
The Ultimate Arena for Sports Events and Marketing Professionals.
Over three days in Frisco, Texas, we gathered with the leading minds in sports marketing and events. We explored new approaches, connected with voices from across the sports landscape, and got an inside look at what’s ahead. Through expert-led sessions, behind-the-scenes tours, and hands-on activations, we left energized and inspired for what comes next.
The Power Players Showed Up
Insights You Can't Get Anywhere Else
Cutting-Edge Education
We took part in thoughtful conversations that touched on key issues shaping the sports industry. Through dynamic panels, inspiring keynotes, and candid fireside chats, we explored bold ideas that redefined creativity and elevated both personal and professional growth.
Peer-to-Peer Learning
Our case studies brought to life the challenges, opportunities, and real impact of how brands are building communities and engaging fans today. Attendees gained practical insights from peer successes and saw firsthand the strategies that are pushing the limits of traditional marketing.
High-Energy Networking
We made valuable connections with industry leaders during our time at The Star, Cosm, and the PGA of America Coaching Center. These hands-on experiences helped attendees build genuine relationships, share new ideas, and benefit from the collaborative atmosphere at each venue.
Sports City USA: Frisco's Game-Changing Athletic Empire
Frisco, TX has earned its nickname "Sports City USA" through strategic public-private partnerships that have attracted elite organizations like the Dallas Cowboys World Headquarters, PGA of America headquarters, and numerous professional teams. The city boasts world-class facilities including The Star's 91-acre campus with its 12,000-seat Ford Center, Riders Field for baseball, and Comerica Center hosting basketball and indoor football—creating an unparalleled sports ecosystem where professional athletes train, compete, and call home.
Sarah Simpson
Global Event Lead
EA Sports
Must-Attend
When Sports & Events collide, wow! BizBash Sports brought the perfect mix of immersive experiences, networking opportunities and presentations from industry pros. Will be on my 'must- attend' list for next year.
