Amy Pratt

Director of Sales, Real Estate at Dallas Cowboys and Blue Star Land

Speaker

Amy Pratt is the Director of Real Estate for Blue Star Land, a Dallas Cowboys/Jerry Jones Entity. She is responsible for commercial real estate where she oversees the development, leasing, and marketing of The Star District, located on the 90-acre campus of the World Corporate Headquarters of the Dallas Cowboys in Frisco, Texas. Recently, her role has expanded to include additional commercial and entertainment developments under Blue Star Land across North Texas.

Prior to her career in real estate, Amy was the Vice President of Events and Tours for Legends - a sports, entertainment, and media company. During her tenure, Amy was involved in the development and launch of The Star. In addition, she was also responsible for curating and implementing the private events and tour business for 30 Legends properties including AT&T Stadium, Mercedes Benz Stadium, Levi's Stadium, the Rose Bowl and One World Observatory.

Also, within her time at Legends, Amy served as the Director of Sales at AT&T Stadium. She curated the stadium private event and tour business bringing in an average of $25million in revenue each year, breaking industry records.

Amy’s career in sports began as a sales consultant for the Dallas Cowboys and also spent time in group sales and sponsorship for the Arizona Coyotes Hockey Club.

Amy was a scholar athlete (Volleyball) and graduate of the University of South Carolina.