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Sports Innovation Forum

Cori Powers
Director of Marketing & Communications at Visit Frisco
Speaker

Profile

Cori is an award-winning marketer and communicator with a knack for leading dynamic teams and inspiring creative campaigns.

Cori honed her storytelling skills as a producer at an NBC affiliate in Texas, which set the stage for a passion for impactful communication and community connection. After a successful stint in tourism marketing at Experience Kissimmee in the Orlando area, Cori returned to Texas, drawn by family ties and a love for Whataburger. Since 2020, she has served as Director of Marketing & Communications at Visit Frisco, where her strategic vision has helped elevate Frisco’s brand on the national stage.

Cori’s expertise spans integrated marketing, public relations, and destination branding, with a special talent for building authentic connections—whether with travelers, stakeholders, or her own community. Outside of work, she’s a proud mom of two daughters, an active Frisco resident, and someone who believes in making every day memorable, both at home and in the city she champions.

Cori Powers's Network

Agenda Sessions

  • Scaling Greatness: Frisco’s Playbook for Growing a Sports Ecosystem

    1:30pm