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Sports Innovation Forum
20-22 November, 2024
Washington, D.C.

Sally Aisner
Director, Experiential Marketing at Bleacher Report
Advisor

Profile

Sally Aisner is an event creator and strategist. In her role as director of experiential marketing at Bleacher Report, she leads her team in the development and production of live events that build digital brand loyalty and provide activation opportunities for B/R’s partners. Sally’s most recent work connected Bleacher Report with its passionate fan base at the Super Bowl, NCAA Men’s Final Four, NBA All-Star Game, and the NHL Winter Classic.

A more than 10-year veteran of Warner Bros. Discovery, Sally has held positions within the CNN, event marketing, and live event teams, where she organized ad sales and client hospitality at premier events such as the SAG Awards, the Sundance Film Festival, and the Kentucky Derby and managed sponsor activations at NCAA Men’s Final Four.

Sally grew up in Dallas and graduated from Syracuse University. She has called New York City home for over a decade and enjoys hiking and cooking. She continues to perfect her golf swing and recently ran her first half-marathon.